My job involved creating various design materials for the company. In total, I created about 300 banners, 40 presentations, reference materials, and lead magnets. It was important for me to maintain the company's style, reduce text overload, and emphasize the message. And it worked—almost every advertising campaign maintained or increased high sales conversion rates.
My responsibilities included a complete rebranding of all the company's visual materials, including websites, promotions, lead magnets, banners, presentations, and even stories. The visual concept had been chosen before me, but with my help, it became more minimalist and more conversion-oriented. But first and foremost, I specialize in websites, so about 500 different landing pages and multi-page websites were completely redesigned, and here are just a few of them:
*It's worth emphasizing that I didn't work
on the text content. That was handled by
the company's marketers.
I've been working on a complete rebranding of all of Business Booster's materials. I can't publish many of these materials due to NDA, but I'll present what's already been published.
Rebranding of the
Business Booster company
Complete rebranding of company materials in accordance with the corporate style, refinement of the corporate style
· Worked daily with AI tools and implemented several new ones in the company
· Helped structure and sort all brand materials;
· Closely collaborated with the marketing and development teams, discussing and implementing design ideas to increase website reach and sales conversion;
· Designed presentations (client and corporate), email newsletters, banners for social media and messengers;
· Assisted with the development of new product releases and the design of advertising creatives;
· Redesigned and improved landing page interfaces (UX/UI - 70% of the total work);